SaaS Integrations & API Development

The Integrations Layer That Unlocks Enterprise Sales

For US B2B SaaS, integrations are not a feature — they're a deal blocker. Every enterprise procurement cycle includes the same questions: "Does it integrate with Salesforce? With Workday? With our SSO provider? Can we automate provisioning via SCIM? Can our data team pull from your API?" Get those answers wrong and the deal dies in security review. Get them right and your product becomes embedded in customer workflows that are nearly impossible to rip out.

What We Build

1. Public REST and GraphQL APIs. Versioned, documented, rate-limited, and designed for backwards compatibility. We use OpenAPI/AsyncAPI specs so your customers' engineering teams can integrate without needing to read your source code.
2. Third-party integrations. CRM (Salesforce, HubSpot), ERP (NetSuite, SAP), HRIS (Workday, BambooHR), accounting (QuickBooks, Xero), and data warehouses (Snowflake, BigQuery, Redshift). We've shipped integrations across all of these for US SaaS clients.
3. Webhook infrastructure. Reliable event delivery with retry logic, deduplication, signed payloads for security, and a customer-facing webhook configuration UI. We build the boring infrastructure that makes integrations trustworthy.
4. SSO and provisioning. OAuth 2.0, SAML 2.0, OpenID Connect, and SCIM for automated user lifecycle management. Required for nearly every enterprise deal in the US market.
5. Integration monitoring and operations. Per-integration health dashboards, alerting on error rate spikes, dead letter queues for failed events, and clear visibility for both your support team and your customers.

Where This Service Pays Off

Enterprise deal velocity (faster security review, faster procurement, fewer "we need Integration X first" objections), product stickiness (integrations create switching costs), customer expansion (well-integrated customers buy more seats and stay longer), and ecosystem strategy (your API becomes the foundation for partners, agencies, and a developer community).

Common Engagement Patterns

Single-integration sprints (4–6 weeks for a critical integration blocking a specific enterprise deal), API platform engagements (12–16 weeks to launch a versioned public API with documentation portal), and ongoing integration retainers (monthly capacity for adding integrations as they become deal-blockers).